https://ogma.newcastle.edu.au/vital/access/ /manager/Index ${session.getAttribute("locale")} 5 Exploring positively- versus negatively-valenced brand engagement: a conceptual model https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:20661 Sat 24 Mar 2018 07:49:56 AEDT ]]> Studying Chinese generation Y consumers' involvement in fashion clothing and perceived brand status https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:5748 Sat 24 Mar 2018 07:45:01 AEDT ]]> Examining the effects of service brand communications on brand evaluation https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:291 Sat 24 Mar 2018 07:42:50 AEDT ]]> Communicating product size using sound and shape symbolism https://ogma.newcastle.edu.au/vital/access/ /manager/Repository/uon:24112 Sat 24 Mar 2018 07:11:41 AEDT ]]>